SEO resellers are those who sell search engine optimization or SEO services to website owners. Search engine optimization is the way for websites to have higher ranking on search engines like Google. In other words, once web users search for specific words pertaining to the website or product or services of the website, the website will be higher on the lists provided by the search engines. This means more people will visit the website and thereby more profit. Now search engine optimization services are done by SEO providers or SEO companies. However, the SEO resellers are the ones who sell the services to the individual clients. The SEO resellers are therefore like sales agents of the SEO providers.

Nevertheless, SEO resellers are not employees of the companies, although they sell the services to others. Also, they are not your traditional salesmen who represent the companies. In fact, SEO resellers can offer the SEO services as part of their services. For example, a web design company can actually offer search engine optimization as one of its services. In this case, clients who chose to hire the company to optimize their site will not even know that the web design company does not even handle the optimization of the site and that another company, the SEO provider, is actually the one providing them with the service.

This may not look like a very good idea at first. Web site owners might think that it is best to deal directly with the SEO providers since it would be cheaper and more efficient. However, the truth is that SEO resellers actually make SEO services even cheaper. This is because the SEO resellers get the services in package or program that is similar with getting wholesale price for the service. The SEO resellers then are able to pass them to their clients at even lower price. And when it comes to the efficiency of the service, the SEO resellers provides not just more efficient service but quality services. This is because since the SEO resellers have many clients, they need to provide good results for their clients consistently. Since the SEO resellers have the option to get another SEO provider for their clients, they are therefore always assessing the SEO provider and compare it with the performances of other SEO providers. Once they feel that their clients are no longer satisfied with the SEO provider or that there are better SEO providers, the SEO reseller can then choose the best one for their clients.